The very first step was research. I dove into market analysis to understand the demographic I wanted to serve and studied competitors closely to see where the gaps were. I also began sourcing manufacturers in Italy to determine whether the product could realistically be produced at the quality level I envisioned. Before investing, I needed to validate that the idea was truly viable, so I began taste testing lots and lots of pasta.
Москвичи пожаловались на зловонную квартиру-свалку с телами животных и тараканами18:04
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Фото: Clodagh Kilcoyne / Reuters